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Our Mission

The 1923 Society  gives Wildcat Nation unprecedented, exclusive access to their favorite gridiron student-athletes, while creating the kind of earning potential and opportunities that Wildcat gridiron athletes deserve and have earned.

Our Values

Integrity over everything
Without fail, we do what we say we’re going to do. Our actions and behavior reflect honesty, transparency, and a commitment to ethics. Because of this, we aren’t just building trust with Wildcat
 fans and athletes–we’re changing the face of the entire NIL industry.

Our Vision

On an unrelenting pursuit to become the country's gold standard for how a collective cultivates and generates financial and social value for the community at large: businesses, the university, fans, and the student-athlete.

Winners are team players
The 1923 Society brings Wildcat fans, businesses, and student-athletes together in a spirit of collaboration, mutual support, and a shared sense of purpose. Our success is defined by our ability to align behind a shared vision, to value the contributions of others, and to work together toward our common goals.

Empowering Wildcat Gridiron athletes. Engaging Wildcat Nation.
Elevating Community.

Everyone belongs
Wildcat fans and student-athletes come from all kinds of backgrounds–and it’s this diversity that makes our team so strong. That’s why we’re building a culture of compassion and connection where everyone is not only welcome, but celebrated for their unique differences.

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